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... associated british foods has announced that its allied bakeries business is investing in growing its healthy bread brand burgen in the united kingdom ... burgen, developed by abf’s australian subsidiary george weston foods in 1994, was the first soy linseed bread on the australian market, and has a substantial market share in australia ... associated british foods, which also manufactures the allinson and kingsmill bread brands, will invest gbp 200,000 (a$305,496) in a bid to increase awareness of burgen through a pr and marketing campaign ... this is allied bakeries’ first uk investment in burgen since 2007 ... the company also announced the addition of burgen buckwheat & poppy seed to its range, a loaf fortified with vitamin d

... popular brands include danone activia and actimel spoonable and drinking yoghurts, benecol spreads and dairy products, burgen bread, danone danacol, so good soy milk and tropicana essentials fortified juice ... but it said the country had health r&d activity going on in probiotics, drinks, bread and cereals